by Mary Pat Whaley | Oct 24, 2010 | Human Resources, Practice Marketing
If you’re wondering how to get your point across to your staff, your patients, or even your kids – why not make a video? Here’s a delightful video that Caregiver Ben made about employee BMI screening for Heartland Health. All it takes is a flip...
by Mary Pat Whaley | Sep 15, 2010 | Innovation, Learn This: Technology Answers, Practice Marketing, Social Media
Q: Tell us about the process leading up to the creation of Infield and how you decided to focus on a mobile application? Infield has always been devoted to mobile. We were originally in the public health space, but we caught the ”˜Health 2.0’ bug and started looking...
by Mary Pat Whaley | Aug 4, 2010 | Day-to-Day Operations, Practice Marketing
There seem to be a lot of people searching for rules for medical offices. I’ve never heard of such rules, but since people are looking for them, I thought I’d write some. Medical offices are professional workplaces and staff need to dress, speak, and...
by Mary Pat Whaley | Jun 23, 2010 | Day-to-Day Operations, Practice Marketing
Most medical practice managers do not aspire to be television, radio or (heaven forbid) YouTube celebrities, but it does happen. Medical practices, hospitals, surgical centers, nursing homes and other medical entities are rich fodder for the news these days. So how...
by Mary Pat Whaley | Jun 13, 2010 | Innovation, Practice Marketing
Newsletters, especially electronically delivered ones, can actually generate revenue for your practice in many different ways. So here are a few ideas for improving your monthly medical practice income this summer by distributing a newsletter to your patients....
by Mary Pat Whaley | Mar 17, 2010 | Innovation, Learn This: Technology Answers, Memes, Practice Marketing, Social Media
With huge growth in 2009, social media is not just a passing trend used by online marketers; it’s a real, effective method of communicating ideas, sharing information and connecting with people across all age and socioeconomic groups. Healthcare, while slower to adopt...
