My Talk: Introducing Social Media in Healthcare

Yesterday I had the pleasure of speaking to the Fayetteville (NC) Area Medical Group Managers Association (FAMMA) and we had a lively discussion about social media and healthcare. Here’s the link that you can use to download my powerpoint presentation.

Learn This: File Extensions and the Generation Gap

Abraham WhaleyPeople of my generation (the author is in the late afternoon of his twenties) don’t get it.  What we don’t get is how relatively new and modern personal computing technology is.  We don’t realize that we were one of the first generations to have computers in our classrooms when we started kindergarten, one of the first to have internet access in our libraries, and one of the first to have networked computer interaction as a fundamental part of our lives from a young age.  We don’t understand why other generations don’t find computing as intuitive as we do.

Learning to use computers effectively is a process of repetition, immersion, and is ideally started early in life, just like learning a new language.  I think there is both a challenge and an opportunity – for all generations – in the generational computing gap.  The younger folks who can find ways to tailor their products and services towards usability, approachability and friendliness can often make big strides in taking new technologies mainstream.  Boomers and older have tremendous opportunities to separate themselves from their peers and their competitors by balancing a willingness to be open minded about embracing technology with a keen eye towards results.

In this spirit I would like to talk about a basic computing concept: file extensions.  First, what is a computer file?

A file is a block of information which can be used in conjunction with a computer program.  A file is durable in the sense that it remains available for programs to use after the current program has finished.  Computer files are the modern counterpart of paper documents which traditionally were kept in office files, which is the source of the term.

Every word processing document, spreadsheet, Microsoft PowerPoint presentation, MP3, and video on your computer is housed in its own “file”.  A program can use these files to achieve results, such as reading or editing a word processing document, using a spreadsheet to record and predict figures, showing a presentation at a meeting or conference, or to play a song or movie.

Each of these files has a name, and that file name usually has two parts. The actual name of the file, and then, after a period, or dot, a file extension.

For example, if you open your Microsoft Windows Notepad program in the acessories section of the start menu, click on the “File” menu, and then click “Save”, you’ll will be prompted to enter a name for the file, which is called “Untitled” until you name it. But you can also see that the file will be saved with the extension “.txt”.  If you choose to name the file “agenda”, the official name of the file will be “agenda.txt”.  In newer operating systems, you rarely actually see the file extension on the screen.  In Windows XP and Vista, you will see the file represented simply as “agenda” with a small icon next to it that looks like a sheet of paper from a small notepad – the symbol for the “Microsoft Notepad” program.

File extensions are less visible these days, but knowing how to interpret them can still pay big dividends.  The file extension serves to give the computer and its operating system a sense of how to handle the file.  By putting “.txt” after “agenda” in our Notepad document, we are notifying the computer what we intend to use the file for, which programs we want to use it with, and in general, what to expect when that file is opened. It’s no different than labeling a physical file in a physical filing cabinet. If all your invoices are in red files, you don’t have to look through the blue ones when searching for one.

File extensions are helpful in the same way to the user.  When we are emailed a file, or trying to download one, the file name and the file extension are important clues as to what the file contains. If my CPA emails me a Microsoft Excel spreadsheet file, I’ll know to look for the “.xls” extension.  If my lawyer sends me a contract, it very likely will come with the extension “.doc” for a Microsoft Word Document.  On the other hand, if someone says they are sending me a picture of a waterfall, and the program has a strange extension for an image, like “.dll” or “.exe”, than I know I’m going to want to be sure this is something I can trust. From here, the only thing to really learn is what the different file extensions are.

Common Microsoft Office / Document files

File Extension Description Associated Program What is it?
.doc Document file with text formatting, often used with software’s “doc”umentation. Microsoft Word, Microsoft Wordpad Text file with formatted text.
.docx Microsoft Office 2007 OpenOffice format (without macro extensions) Microsoft Word 2007 Microsoft Word 2007 (standard)
.docm Microsoft Office 2007 OpenOffice format (with macro extensions) Microsoft Word 2007 Microsoft Word 2007 (with macro extensions)
.pdf Adobe “Portable Document Format” Adobe Reader (to view), Adobe Acrobat (to create and edit) A rich text file with extensive formatting. Often used to scan in complicated forms, or create portable, polished documents
.ppt Microsoft Powerpoint Standalone Slideshow None- the program can be run by itself, so you don’t need to have Powerpoint on the computer you’re presenting on Microsoft Powerpoint Presentation
.pptx Microsot Powerpoint 2007 OpenOffice Extension Microsoft Powerpoint 2007 Microsoft Powerpoint Presentation
.pps Microsoft Powerpoint Slideshow Microsoft Powerpoint Microsoft Powerpoint Presentation
.xls Microsoft Excel Spreadsheet Microsoft Excel Spreadsheet
.xlsx Microsoft Excel 2007 OpenOffice Spreadsheet Microsoft Excel 2007 Spreadsheet

Common Multimedia Files

File Extension File Extension Associated Program What is it?
.asf “Advanced Streaming Format” – compressed Windows audio/visual file Windows Media Player An audio or video streamed online
.avi “Audio/Video Interleaved” animation file Windows Media Player, most any video playing software Video file
.gif “Graphics Interchange Format” Web Browser, or photo editing / viewing software Picture File
“Joint Photography Experts Group” image format Web Browser, or photo editing / viewing software Picture File
.jpg “Joint Photography Experts Group” image format Web Browser, or photo editing/ viewing software Picture File
.mov Apple Quicktime Movie File Apple Quicktime, other available video software Video File
“Moving Picture Experts Group” video format Windows Media Player, most any video playing software Video File
“Moving Picture Experts Group video format Windows Media Player, most any video playing software Video File

Other Common File Types

File Extension Description Associated Program What is it?
.exe An EXEcutable program file. When opened, this file launches a program. Be careful! Most all programs will start with an .exe, good or bad None, it is the program A piece of software
.faq A “Frequently Asked Questions” text file, often bundled with software to answer common questions Any text editor Something good to read before you get started
.rar “Roshal Archive” compression file WinRar A “compressed” file is a large file made smaller to send over a network. The files are compressed and decompressed in a separate program (WinRar)
.txt Basic text file Any text editor The most simple form of word processing document
.zip ZIP “compression file” PKUnzip, many other available decompression programs A “compressed” file is a large file made smaller to send over a network. The files are compressed and decompressed in a separate program

Field Trip: Camping, Blogging, Twittering, Vlogging!

My husband and I are away this weekend attending blogging camp.  No, we’re not at a logging camp, we’re at blogging camp.  If you remember, hubby and I both launched blogs in July (you’re reading mine right now,) so we’re newbies trying to learn more and meet others who are blogging.  My passion is taking interesting ideas from other worlds and applying them to mine.  Here are a few things I’m taking away:

  • I just joined Twitter.  This means I can communicate with others and they know what I’m doing and I can find out what they are doing via text messages.  As I explore this more I’ll write about it.  I’d like to use Twitter at MGMA in San Diego in October.  If anyone out there is going to MGMA and using Twitter, please get in touch with me by leaving a comment, or emailing me at marypatwhaley@gmail.com.
  • Some who know me will say I am obsessed with toilet paper dispensers and hand towel dispensers and they would be correct.  My theory is: If you’re not paying attention to the tissue and hand towel dispensers (the little things) in your practice, you probably aren’t paying attention to the big things.  More on this topic later as I am building out a new site for my practice and will write about making design and fixture choices in the future.  Anyway, the conference we’re attending is being held at CubeSpace which is a very cool place where folks can come and use workstations and technology.  The bathroom here has a very cool hand towel dispenser (picture above) that you work with your forearm!  I will be checking it out for my new office.
  • Backchannels are the new intranets.  I am working on a knowledge management tool for my practice to help document important information that tends to be lost when staff leave the practice.  I got some different ideas about accomplishing this goal from camp.
  • The camp presentations were also streamed live and I learned a little about vlogging (video blogging.)  The last time I thought about making an orientation video I was told it would probably cost $10,000!  With some practice, I think my staff and I can make “videos” for just about any topic.  We can do video tours of our facilities for our website, we can film our meetings for absent staff, we can do narrated PowerPoint presentations.

Whew.  So much technology, so much fun!