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[Guest Post] 5 Reasons Healthcare Marketing Strategies Should Target Baby Boomers by Greg Fawcett of Precision Marketing Partners

by Abraham Whaley | Jul 16, 2013 | Innovation, Practice Marketing, Social Media

Recently we covered the issue of marketing your medical practice to Millenials, the biggest generation group in human history. That got us thinking – what about the other generation groups? We know that they have vastly different needs and wants, but healthcare...

[Guest Post] 5 Vital Facts About Marketing Medical Services to Millennials by Greg Fawcett of Precision Marketing Partners

by Abraham Whaley | Jul 9, 2013 | Innovation, Practice Marketing, Social Media

The millennial generation is already the biggest cohort in the history of humanity. Fact- Depending on the source you use, there are presently between 78 million and 80 million millennials in the U.S. For your practice to include millennial patients in the future, you...

Can Patient Safety Be Improved By Asking Three Questions?

by Mary Pat Whaley | Mar 4, 2013 | Headlines, Innovation, Quality, Social Media

This is Patient Safety Week. Patient safety may bring to mind infections acquired in hospitals, but we know strides are being made to make hospitals, health centers and other patient care facilities much safer for patients. But what are medical practices doing?...

Guest Author Greg Fawcett: Essential Steps to a Successful Healthcare Marketing Strategy

by Abraham Whaley | Feb 12, 2013 | Leadership, Practice Marketing, Social Media

Greg Fawcett has been a key partner for our clients and readers by providing us with a marketer’s perspective on how to get your practice’s message to your current and potential patients. In this blog post, originally published on the Precision Marketing...

Guest Author Greg Fawcett – “7 Ways to Get New Patients When Starting a Medical Practice”

by Abraham Whaley | Jan 29, 2013 | Day-to-Day Operations, Practice Marketing, Social Media

Greg Fawcett has been a key partner for our clients and readers by providing us with a marketer’s perspective on how to get your practice’s message to your current and potential patients. In this blog post, originally published on the Precision Marketing...

Technology and Healthcare: Breaking Down Doctor-Patient Barriers – Guest Post by Howard J. Luks, MD

by Mary Pat Whaley | Nov 26, 2012 | Headlines, Innovation, Leadership, Social Media

Mary Pat’s Note: I want to share these thoughts about technology and the doctor-patient relationship from Dr. Howard Luks. Dr. Luks is a member of the Mayo Clinic Center for Social Media, a fantastic follow on twitter, and originally posted these on his site,...
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