by Mary Pat Whaley | Sep 26, 2010 | Definitions
Walking the Path is the official blog of the Path of the Blue Eye Project. This initiative is designed to encourage collaboration and knowledge sharing among health marketing communications pros from around the world.
by Mary Pat Whaley | Sep 26, 2010 | Definitions
SRDP is the requirement for physicians to disclose ownership in ancillary entities and to provide patients with alternatives.
by Mary Pat Whaley | Sep 26, 2010 | Definitions
Recorded Future is a temporal analytics engine that evaluates topics of interest. The topic’s exposure and conversation in the media generate a timeline, activity line and sentiment temperature index that one might predict future activity from. The Recorded...
by Mary Pat Whaley | Aug 30, 2010 | Definitions
Maturialism is, well, it seems to be me! It is a population segment that trendwatching.com describes as “experienced, less-easily shocked, outspoken consumers who appreciate brands that are a little bit more daring and outspoken” according to website...
by Mary Pat Whaley | Aug 29, 2010 | Definitions
Having employees work at home for your company.
by Mary Pat Whaley | Aug 29, 2010 | Definitions
Image via Wikipedia The Ryan White Comprehensive AIDS Resources Emergency (CARE) Act was enacted August 18, 1990 by the U.S. Congress. Ryan White was an Indiana teenager who contracted AIDS through a tainted hemophilia treatment and was expelled from school because of...
