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Do Medical Practices Really Have to Market Anymore?

by Abraham Whaley | Nov 6, 2012 | Innovation, Leadership, Practice Marketing, Social Media

          With more changes coming to healthcare in 2013 and 2014, should practices be looking at traditional marketing, social media marketing, or do they even have to market at all? I asked healthcare marketer Greg Fawcett from Precision...

Bob Cooper Asks: Did You Watch the Presidential Debates Looking for Authentic Communication?

by Abraham Whaley | Oct 24, 2012 | A Career in Practice Management, Day-to-Day Operations, Leadership, Physician Relations

We recently had the opportunity to observe three Presidential debates. Undecided voters watched the responses from both President Obama and Governor Romney to determine who they would like to vote for.  Some people were interested in learning more about each...

[Video] – The Manager’s Minute Episode #11 – What is Medication Reconciliation?

by Abraham Whaley | Oct 16, 2012 | Compliance, Day-to-Day Operations, Electronic Medical Records, The Manager's Minute (Video)

In Episode #11, Mary Pat discusses the Medication Reconciliation process, and how it can benefit your practice whether you use paper or electronic records.

There is No Such Thing as a 10-Minute Office Visit

by Abraham Whaley | Oct 15, 2012 | Amazing Customer Service, Collections, Billing & Coding, Day-to-Day Operations, Finance

I will never forget something a patient told me several years ago when I was covering the front desk in a practice I was managing. If you manage a practice and haven’t worked at your check-in and check-out desks recently, I highly recommend it. An insured...

A Medical Practice’s Intellectual Capital: How to Identify, Document, and Protect It

by Abraham Whaley | Oct 4, 2012 | Day-to-Day Operations, Leadership

              If you’ve ever started a new managerial job without much information (verbal, written or otherwise) from the previous manager about how and why things are done, and what the secret handshakes in the practice are,...
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